Green Savoree Racing Promotions Announces New Marketing and Communications Team
INDIANAPOLIS (January 4, 2017) – Green Savoree Racing Promotions (GSRP), led by Kim Green and Kevin Savoree, announced today the appointment of three individuals to its newly-formed marketing and communications department. The goal will be to elevate the promotion, content generation, and fan interaction surrounding its four major motorsports and event properties which include Firestone Grand Prix of St. Petersburg, Honda Indy Toronto, Mid-Ohio Sports Car Course, and The Mid-Ohio School.
The three individuals tasked with this assignment are Angela Hogeveen as Director, Marketing and Communications; Steve Bidlack as Manager, Marketing and Communications; and Scott Morgan as Coordinator, Marketing and Communications. Hogeveen and Morgan will be based at GSRP’s Toronto, Ontario office while Bidlack operating from its Ohio operation.
“This is a well-earned promotion for Angela to lead our new marketing and communications department, and we’re also excited to bring Steve back and add Scott’s talents to our team,” said Kim Green and Kevin Savoree. “We are confident that these three will be a great resource to Green Savoree Racing Promotions as we look to further increase the awareness and fan interest around all our events and motorsports properties.”
Since starting with GSRP in an internship role with the Honda Indy Toronto, Angela Hogeveen has earned a number of promotions with the company including being named to this key leadership position. An honors undergraduate at the University of Ottawa and Centennial College Sports Journalism Post-Graduate Program, her previous roles charged her with client services, volunteer coordination, marketing, ceremonies and special events. Angela consistently drives new methods and always brings fresh ideas to strategize and execute marketing and communications campaigns.
Steve Bidlack returns to GSRP after spending the past three years as Executive Director, Client Services at Triumph Motorcycles America. While at Triumph, he deployed communications and public relations plans to launch new products and an updated brand identity for the historic motorcycle manufacturer. Steve brings broad insights to the team having worked inside and around the motorsports industry since 1995, which include previous positions with both Mid-Ohio Sports Car Course and The Mid-Ohio School delivering consistent spectator and enrollment growth for the companies.
Scott Morgan studied Graphics Communications Management as an undergraduate and earned a Master’s degree in Digital Media, both via Ryerson University in Toronto, Ontario. His thesis focused on integrating digital components into traditional print based advertising campaigns. He has also studied at Hochschule der Medien based in Stuttgart, Germany, minoring in Mobile Media. Scott provides an non-traditional approach to roll innovative methods into all levels of the marketing and communications plan.
About Green Savoree Racing Promotions
Green Savoree Racing Promotions is an Indianapolis-based motorsports event ownership and management company that owns, operates and promotes race properties in Lexington, Oh., home of Mid-Ohio Sports Car Course and The Mid-Ohio School, St. Petersburg, Fla., Toronto, Ontario. GSRP events showcase some of the most exciting racing series on the continent including the Verizon IndyCar Series, Mazda Road to Indy development series, NASCAR Xfinity Series, Pirelli World Challenge and more. In working together since 1993, Kim Green and Kevin Savoree have won four IndyCar championships, three Indy 500 races and the 12 Hours of Sebring as team principals, and established the first IndyCar street race in 2004. More information about the company is available on its event websites at www.gpstpete.com, www.hondaindytoronto.com and www.midohio.com.
Steve Bidlack, Manager Marketing and Communications